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Winship Cancer Institute of Emory University | Website Design, Search Engine Optimization (SEO), AVID CMS Integration, Internet Strategy, Website Consulting

Project Overview
AVID Design provided several services to Winship Cancer Institute of Emory University for their Website redesign initiative and SEO overhaul.

Winship Cancer Institute came to AVID Design expressing their need to match new design standards that emory.edu and emoryhealthcare.org had adopted.

The Website redesign process included building the site on AVID Design’s custom built content management system (CMS), along with the addition of several of AVID Design’s Web modules including:

  • AVID CMS – Find a Physician
  • AVID CMS – Event Registration Module
  • News Module
  • Video Module

AVID Design also provided search engine optimization (SEO) services for specific cancer types using best practices.

The project also involved:

To improve site conversions and calls to actions, AVID Design will be providing future enhancements to increase Winship Cancer Institute’s return on investment.

The redesigned site was launched in April 2010

About Winship Cancer Institute at Emory University
For more than 65 years, Winship Cancer Institute has worked tirelessly to prevent, treat and cure cancer. When it opened in the 1930s, Winship was the first center providing advanced care for cancer patients in the Southeast. Today, Winship is among the nation's leaders in seeking out new ways to defeat cancer. Winship envisions a future when science triumphs over cancer, and throughout our history, we have stopped at nothing in our efforts to achieve that goal as soon as possible.

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