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MediPurpose | Content Strategy and Creation, Marketing Integration, SEO/SEM Strategy, Website Design

Project Overview
AVID Design developed a fully redesigned Website for MediPurpose, a medical device manufacturer and distributor that recently expanded its business scope.

Written content from MediPurpose’s former Website—as well as online video from a multimedia CD/DVD that AVID Design has previously produced—was synthesized with new content that was strategically developed with AVID Design.

The project also included:

• Blog Design and Social Media Integration
• Custom Conversion Modules
• Custom Interactive Forms
• Graphic Design
• Link Structure and Navigation Strategy
• Search Engine Optimization (SEO)
• Website Design


About MediPurpose
Based in Singapore and with offices in Norcross, Georgia in the United States and in New Malden, Surrey in the United Kingdom MediPurpose provides innovative healthcare solutions that are valued by its customers and partners.

First launched as SurgiLance in January 1999 by builder and global entrepreneur, the company would become MediPurpose in 2006 and one of the top five leaders in the highly competitive U.S. safety lancet market.

Building upon its success within the safety lancet market, MediPurpose has created a solid master distributor network and a proven methodology for taking medical innovations from concept to commercialization.

Related Services and Products
Content Strategy and Creation
Internet Strategy
Marketing Integration
SEO/SEM Strategy
Website Design

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